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Anton Beyen

Author and affiliated with the Research and Development department of Vobra Special Petfoods BV

From 1993 to 2007 Anton Beynen was professor of veterinary nutrition at the Faculty of Veterinary Medicine, Utrecht University, The Netherlands. As from 2006 he is affiliated with the Research and Development department of Vobra Special Petfoods BV, Veghel, The Netherlands. Anton Beynen is (co)author of more than 1000 publications of which over 400 are PubMed-indexed. He is a highly cited author in the area of agricultural sciences.

 

Disparaged ingredients: Are negative claims justifiable?

Making claims on the absence of specific ingredients is now fundamental in petfood marketing strategy.Β  Common negative claims on petfood labels are β€œno X”, β€œzero X”, β€œ0% X”, β€œX-free” and β€œ100% X-free”. A classical one is β€œno added artificial colors, flavors or preservatives”. More specific disparagements concern corn, wheat, sugar, glycerol and salt. In mature markets, grain-free dog and cat foods have gone mainstream, which relates to the appeal and clarity of the negative descriptor. Negative claims undeniably serve marketing, but are generally unfounded and have downsides.

 

Happy Easter from all of us at the VNU Agrifood team! 🐰🐣🌷

#vivworldwide #vnu #vnuagrifood #happyeaster

Happy Easter from all of us at the VNU Agrifood team! 🐰🐣🌷

#vivworldwide #vnu #vnuagrifood #happyeaster
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❗️Final call! You have just one more day to explore all the exhibitors at Health & Nutrition Asia and VICTAM Asia in Bangkok. This is your last chance to dive into business discussions and absorb the wealth of knowledge available. Don't miss out! 🐣

#healthnutritionasia #vivworldwide #vnuagrifood

❗️Final call! You have just one more day to explore all the exhibitors at Health & Nutrition Asia and VICTAM Asia in Bangkok. This is your last chance to dive into business discussions and absorb the wealth of knowledge available. Don`t miss out! 🐣

#healthnutritionasia #vivworldwide #vnuagrifood
...

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Snap your moment at Health & Nutrition Asia 2024 and post it on social media! πŸ“·

Tag us when posting your photo, and the 20 posts with the most likes win a Central card voucher for 1,000 baht!

#healthandnutritionasia #vivworldwide

Snap your moment at Health & Nutrition Asia 2024 and post it on social media! πŸ“·

Tag us when posting your photo, and the 20 posts with the most likes win a Central card voucher for 1,000 baht!

#healthandnutritionasia #vivworldwide
...

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Health & Nutrition Asia 2024 is overflowing with engaging content, exceptional sessions, and insightful conferences!
#HealthNutritionAsia2024 #vivworldwide #vnuagrifood

Health & Nutrition Asia 2024 is overflowing with engaging content, exceptional sessions, and insightful conferences!
#HealthNutritionAsia2024 #vivworldwide #vnuagrifood
...

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What an incredible start to Health & Nutrition Asia and VICTAM Asia!

If you weren't there, you've missed a vibrant showcase of innovation and networking. But don't worry, there’s still two more days to join us at BITEC in Bangkok!

#healthandnutritionasia #vivworldwide #vnuagrifood

What an incredible start to Health & Nutrition Asia and VICTAM Asia!

If you weren`t there, you`ve missed a vibrant showcase of innovation and networking. But don`t worry, there’s still two more days to join us at BITEC in Bangkok!

#healthandnutritionasia #vivworldwide #vnuagrifood
...

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🌟 Health & Nutrition Asia and VICTAM Asia 2024 will open their doors at 10.00 AM today! 🌟  Join us from 12-14 March 2024 at BITEC in Bangkok, Thailand, for innovation in nutrition, pharmaceutics, and high-tech animal health solutions.

πŸ”” Haven't registered yet? No worries! You can still secure your entry by visiting www.vivhealthandnutrition.nl. 

Don't miss this unique opportunity to explore the latest trends, innovations, and solutions in the health and nutrition sector alongside industry professionals. We are looking forward to seeing you there! 🌐✨

πŸ“Location: BITEC, Bangkok, Thailand
πŸ“… Dates: 12-14 March 2024

#HealthNutritionAsia #VICTAMAsia2024 #vivworldwide

🌟 Health & Nutrition Asia and VICTAM Asia 2024 will open their doors at 10.00 AM today! 🌟 Join us from 12-14 March 2024 at BITEC in Bangkok, Thailand, for innovation in nutrition, pharmaceutics, and high-tech animal health solutions.

πŸ”” Haven`t registered yet? No worries! You can still secure your entry by visiting www.vivhealthandnutrition.nl.

Don`t miss this unique opportunity to explore the latest trends, innovations, and solutions in the health and nutrition sector alongside industry professionals. We are looking forward to seeing you there! 🌐✨

πŸ“Location: BITEC, Bangkok, Thailand
πŸ“… Dates: 12-14 March 2024

#HealthNutritionAsia #VICTAMAsia2024 #vivworldwide
...

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πŸ‘©β€πŸŒΎ Happy International Women's Day! 🌐 

Today we honor the strength and resilience of women everywhere.  It's also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³ 

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’» 

Here's to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women's Day! πŸ‘©β€πŸ”¬ 

#InternationalWomensDay

πŸ‘©β€πŸŒΎ Happy International Women`s Day! 🌐

Today we honor the strength and resilience of women everywhere. It`s also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’»

Here`s to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women`s Day! πŸ‘©β€πŸ”¬

#InternationalWomensDay
...

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πŸ‘©β€πŸŒΎ Happy International Women's Day! 🌐 

Today we honor the strength and resilience of women everywhere.  It's also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³ 

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’» 

Here's to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women's Day! πŸ‘©β€πŸ”¬ 

#InternationalWomensDay

πŸ‘©β€πŸŒΎ Happy International Women`s Day! 🌐

Today we honor the strength and resilience of women everywhere. It`s also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’»

Here`s to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women`s Day! πŸ‘©β€πŸ”¬

#InternationalWomensDay
...

4 0 instagram icon
πŸ‘©β€πŸŒΎ Happy International Women's Day! 🌐 

Today we honor the strength and resilience of women everywhere.  It's also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³ 

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’» 

Here's to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women's Day! πŸ‘©β€πŸ”¬ 

#InternationalWomensDay

πŸ‘©β€πŸŒΎ Happy International Women`s Day! 🌐

Today we honor the strength and resilience of women everywhere. It`s also a day to acknowledge and reflect on the contributions of women in the workforce. πŸ‘©β€πŸ³

Did you know? Globally, 36 percent of working women are employed in agrifood systems, highlighting their indispensable role alongside 38 percent of working men in sustaining and nurturing our communities through their hard work and dedication. πŸ‘©β€πŸ’»

Here`s to the strong women of today and the future generations we are raising to follow in their formidable footsteps. Happy International Women`s Day! πŸ‘©β€πŸ”¬

#InternationalWomensDay
...

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In less than a week, Health and Nutrition Asia is about to open its doors in co-location with Victam Asia. Have you already prepared your visit for next week? βœ¨πŸ“

🀝 Who can you meet and visit on the floor? Check the full exhibitor list on: vivhealthandnutrition.nl

πŸ’Ί An extensive conference program awaits you. Book your seat at the sessions of your choice: vivhealthandnutrition.nl/visit/conference-program/

🎫 Haven't registered yet? Register your visit online and skip the line at the entrance of the show: https://www.databadge.net/viah2024/reg/

πŸš– How to get there? Schedule your transport to the BITEC venue: https://www.bitec.co.th/visitor/getting-here

🌏 When business is over, Bangkok has plenty of activities for visitors to enjoy: https://vivhealthandnutrition.nl/visit/more-about-bangkok/

See you next week in Bangkok! πŸ‘‹

#healthandnutrition #healthandnutritionasia #victamasia #tradeshow #conference #animalhealth #animalnutrition #nutrition

In less than a week, Health and Nutrition Asia is about to open its doors in co-location with Victam Asia. Have you already prepared your visit for next week? βœ¨πŸ“

🀝 Who can you meet and visit on the floor? Check the full exhibitor list on: vivhealthandnutrition.nl

πŸ’Ί An extensive conference program awaits you. Book your seat at the sessions of your choice: vivhealthandnutrition.nl/visit/conference-program/

🎫 Haven`t registered yet? Register your visit online and skip the line at the entrance of the show: https://www.databadge.net/viah2024/reg/

πŸš– How to get there? Schedule your transport to the BITEC venue: https://www.bitec.co.th/visitor/getting-here

🌏 When business is over, Bangkok has plenty of activities for visitors to enjoy: https://vivhealthandnutrition.nl/visit/more-about-bangkok/

See you next week in Bangkok! πŸ‘‹

#healthandnutrition #healthandnutritionasia #victamasia #tradeshow #conference #animalhealth #animalnutrition #nutrition
...

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Plan your trip to BITEC during Health and Nutrition Asia 2024 🌏

πŸš–πŸš‰ BITEC is perfectly situated in the heart of Bangkok. The easiest ways to reach BITEC are by taxi or by BTS Skytrain. Visitors can get off the train at Bang Na Station, exit 1. From there, it is just a short walk to the exhibit.

πŸ“How to reach the BITEC venue: https://www.bitec.co.th/visitor/getting-here

🎫 Plan your visit to Health and Nutrition Asia and register your visit here: https://vivhealthandnutrition.nl/registration/

#healthandnutritionasia #healthandnutritionasia2024 #vivworlwide #animalhealth #bangkok #tradeshow #animalnutrition

Plan your trip to BITEC during Health and Nutrition Asia 2024 🌏

πŸš–πŸš‰ BITEC is perfectly situated in the heart of Bangkok. The easiest ways to reach BITEC are by taxi or by BTS Skytrain. Visitors can get off the train at Bang Na Station, exit 1. From there, it is just a short walk to the exhibit.

πŸ“How to reach the BITEC venue: https://www.bitec.co.th/visitor/getting-here

🎫 Plan your visit to Health and Nutrition Asia and register your visit here: https://vivhealthandnutrition.nl/registration/

#healthandnutritionasia #healthandnutritionasia2024 #vivworlwide #animalhealth #bangkok #tradeshow #animalnutrition
...

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